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White Paper magazine … Perspectives on business and brand
In my ‘day job’ as Editor-in-Chief at strategic design and communications agency, Generation Alliance (Gen.a), I’m proud to announce the launch of our magazine, White Paper. Like our clients, Gen.a...
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In conversation with Lord Hastings of Scarisbrick
Lord (Michael) Hastings, Global Head of Citizenship, KPMG International. © KPMG International. Lord (Michael) Hastings is the Global Head of Citizenship at KPMG International and one of the world’s...
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Shared value: business, brand and citizenship
Illustration by Ruth Bowers & Lyndal Harris, Gen.a The shift in discourse from ‘corporate social responsibility’ (CSR) towards ‘shared value’ in recent years highlights the need for businesses to...
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The Whole Picture: In conversation with Rob Cameron, SustainAbility
Rob Cameron is the UK-based Executive Director of consulting firm, SustainAbility, and former Chief Executive of Fairtrade International. We caught up with Rob for White Paper magazine to talk about...
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